Lifecycle Marketing Manager

Rula

Remote regions

US

Benefits

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Role:

  • Lead multi-channel lifecycle strategies (email, SMS, push) to improve patient and provider engagement.
  • Collaborate cross-functionally to build personalized journeys and expand test-and-learn initiatives.

Qualifications:

  • 5+ years in lifecycle/retention marketing with strong analytics and ESP experience (Iterable, HubSpot).
  • Preferred healthcare or high-growth startup background, plus SQL or BI tool exposure.

Benefits:

  • Remote-first culture with comprehensive health, 401(k), parental leave, and stipends.
  • Two company-wide shutdown weeks and year-round wellness support for full-time employees.

Rula

Rula is a mental healthcare company dedicated to destigmatizing mental health and treating the whole person through evidence-based, compassionate care. It is a remote-first, high-growth startup that values diversity, equity, inclusion, and employee well-being.

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