Vice President of Marketing

Responsibilities:

• Develop and execute Civitech’s marketing strategy to drive revenue growth, product adoption and brand leadership.
• Translate company objectives into measurable marketing goals across customer acquisition, product adoption, engagement, and brand awareness.
• Partner closely with product, engineering, sales, and leadership teams to support product launches, feature releases, and strategic initiatives.

Experience:

• 8–15+ years of experience in marketing roles, with experience leading marketing strategy and execution for technology, SaaS, data, or mission-driven organizations.
• Strong product marketing experience, with the ability to translate complex technology or data products into compelling messaging and marketing campaigns.
• Experience building and running demand generation programs across digital channels.

Skills:

• Ability to analyze marketing performance data and use insights to improve campaigns and customer acquisition strategies.
• Strong communication and storytelling skills, with the ability to craft clear narratives around complex issues such as electorate and election data.
• Familiarity with the political, nonprofit, or civic technology ecosystem is strongly preferred.