Manager, Field Marketing

Key Responsibilities:

• Execute field marketing strategies aligned with company objectives and sales targets, focusing on pipeline.
• Manage field marketing budget to ensure optimal ROI.
• Partner with sales to pinpoint opportunities and design targeted campaigns.

Event Management:

• Drive end-to-end event planning, from strategy to on-site management.
• Manage event logistics, including booth setup and vendor coordination.
• Measure and report event ROI and impact on pipeline.

Team Leadership:

• Work with internal stakeholders, oversee external contractors and agencies.
• Partner with sales, product, and content to align on program goals.
• Ensure events generate meetings and pipeline for sales.