Vice President – Global Brand Management & Guest Experience

Accor

Remote regions

Europe

Benefits

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Brand Strategy & Portfolio Growth:

  • Define and continuously evolve brand positioning, target guest, and experience pillars
  • Develop the 3-year brand roadmap and annual business plan in partnership with the SVP Brands
  • Translate brand vision into scalable models that support rapid international growth

Commercial & Operational Performance:

  • Drive improvements in hotel performance through product, experience, and operational alignment
  • Understand and influence P&L drivers linked to design, F&B, talent, programming, and spatial planning
  • Partner with regions to raise compliance, quality, and guest experience execution

Hotel Openings & Field Engagement:

  • Build strong relationships with key GMs and regional teams to embed brand mindset
  • Create practical tools and communication platforms that bring the brands to life for operators
  • Design & Product Direction

Accor

Accor is a global leader in hospitality, present in more than 110 countries with 5,500 hotels. Joining Accor means actively contributing to defining, structuring, and supporting the transformation of an international group, in direct connection with operational teams around the world.

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