VP, Home, Family and Baby Thought Leadership

As the VP, Home, Family and Baby Leadership at NIQ, you will be responsible for establishing NIQ’s credibility, positioning, and engagement across HFB-related CPG manufacturers and retailers. You will create a steady cadence of actionable, forward-looking thought leadership supported by analysis leveraging NIQ’s suite of data solutions and a deep understanding of market dynamics. Promoting NIQ solutions and capabilities through industry presentations at conferences to cultivate new leads and opportunities, you will partner with Sales Leaders to enable them to achieve sales goals. Collaborate with marketing on HFB-related demand generation campaigns and build a network of interested NIQ associates in HFB categories to create additional advocacy and industry participation. You'll participate in client meetings to provide industry perspective and help identify growth opportunities. Playing an active role as part of our thought leadership team developing provocative perspective and timely POV on economic changes that will impact NIQ clients in the HFB space, you will build and maintain a strong network of C-suite industry stakeholders. You will lead discussions with a wide range of decision influencers and budget owners, as well as assist in business development efforts across manufacturers and retailers. You'll provide input to HFB-related product development around product attribution, reporting, insights, and analytics / innovation and gain familiarity with the NIQ solution portfolio.