Director of Marketing

About the role:

• This is a strategic marketing leadership opportunity within a fast-growing B2B technology environment focused on transforming payment performance.
• You will own the marketing and go-to-market strategy, translating complex payment infrastructure into compelling stories that resonate with sophisticated buyers.
• The role combines product marketing, category creation, demand generation, thought leadership, sales enablement, and partner marketing.

Accountabilities:

• Own the overall marketing and go-to-market strategy, connecting business and product priorities to measurable outcomes across pipeline, adoption, and revenue.
• Lead product marketing across current and future offerings, developing positioning, messaging, value propositions, market research, competitive intelligence, and go-to-market plans.
• Build and evolve the Payment Performance Management category narrative through market education, thought leadership, customer insights, and differentiated messaging.

Requirements:

• 5–7+ years of product marketing experience, ideally within payments, fintech, payment infrastructure, or another complex B2B technology environment.
• Strong understanding of the payments ecosystem, including merchant and issuer needs, payment approval challenges, and the technology connecting participants across the ecosystem.
• Proven ability to translate complex technical products into clear positioning, differentiated messaging, compelling value propositions, and effective go-to-market programs.

Benefits:

• Salary range of $120,000–$150,000 CAD annually, with the final offer based on experience, skills, location, and overall fit.
• 100% remote work within Canada with flexible working hours and unlimited paid time off.
• Comprehensive health benefits effective from day one.