Senior Product Marketing Manager

Influ2

Remote regions

US

Benefits

Unlimited PTO

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About the role:

  • Shape how Influ2 is positioned and brought to market across product launches, sales enablement, and customer education.
  • Report to the Senior Manager of Product and Lifecycle Marketing and collaborate with two team members.

What you'll do:

  • Develop sales tools and training that help AEs and Sales Development teams communicate value and handle objections.
  • Run the competitive intelligence program, track market shifts, and turn insights into guidance for Sales, Product, and Marketing.
  • Define product positioning and messaging, and translate them into demos, decks, videos, and white papers.

Your experience:

  • 7+ years in product marketing within B2B technology, with martech or ABM experience a strong plus.
  • Proven success in go-to-market strategies and leading competitive intelligence or win/loss analysis.
  • Familiarity with HubSpot, Salesforce, Storylane, and Claude.

What's in it for you:

  • Direct impact on positioning and go-to-market with meaningful, evolving work.
  • Remote work flexibility with no fixed hours and an unlimited vacation policy.
  • Comprehensive medical, dental, and vision coverage plus generous parental leave.

Influ2

Influ2 brings account-based marketing to the contact level, enabling businesses to target specific buyers with ads and orchestrate journeys across channels. The company is a cash-positive, Series A-funded organization with 200+ enterprise customers and a team culture that values diverse perspectives and work-life balance.

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