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Marketing
Data Analysis
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User Retention Specialist
Airalo
UK
Data Analysis
CRM
Customer Segmentation
Responsibilities:
- Lead activation and conversion optimization through product iterations, personalized marketing, and targeted engagement.
- Build retention and repeat purchase systems using membership programs, points, gamification, and cross-selling.
- Design user referral and viral growth mechanisms, and execute A/B testing and user segmentation.
Requirements:
- Proven track record of zero-to-one or one-to-thousand user growth in retention, conversion, and repeat purchase.
- Over 7 years in internet industry, with 3+ years in senior user growth roles in transaction-based sectors like e-commerce or fintech.
- Strong data-driven thinking, familiarity with AB testing, funnel analysis, and marketing automation platforms.
Why Binance:
- Shape the future with the world’s leading blockchain ecosystem.
- Collaborate with world-class talent in a user-centric global organization with a flat structure.
- Thrive in a results-driven workplace with opportunities for career growth and continuous learning.
Binance
Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. Trusted by 300+ million people in 100+ countries, we leverage the power of digital assets and blockchain to build an inclusive financial ecosystem.