As a Dealer Marketing Account Executive, you will play a key role in driving growth for our top automotive clients by providing strategic marketing consultations. Your primary focus will be to collaborate with clients to identify opportunities for growth and to sell the full suite of Experian's marketing solutions. By leveraging data-driven insights, you will create tailored marketing strategies that help automotive dealerships achieve their growth objectives, attract more customers, and maximize ROI.
Consultative Sales Approach: Build strong relationships with top automotive clients, serving as their trusted advisor for marketing solutions. Identify Growth Opportunities: Analyze clients' current marketing efforts and identify areas for improvement and growth using Experian's data and tools. Tailored Marketing Strategies: Work with clients to create customized plans that leverage Experian Marketing Engine (EME) and Experian Marketing Solutions (EMS) products. Drive Results: Help clients achieve business goals by using Experian's marketing products to drive customer acquisition, increase dealership traffic, and maximize sales. Cross-functional Collaboration: Work with internal teams, including account management, product, and client services, to ensure success with business development and post-sales support. Client Portfolio Management: Manage and grow a list of dealer clients in a defined geography, ensuring new business quota achievement, high levels of satisfaction and retention.
You will be reporting to the Sales Leadership VP.