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About the role:
- Mental health marketplace connecting clients with licensed therapists.
- You own post-signup communication across email and WhatsApp, driving revenue and retention.
What you'll do:
- Own CRM strategy, flows, contact policy, and results across email and WhatsApp.
- Build lifecycle flows and segmentation from user behaviour and product signals.
- Run testing, measure revenue impact, and build simple reporting.
What you bring:
- 3+ years in CRM/lifecycle/retention marketing with revenue KPI ownership.
- Hands-on customer.io, Braze, Iterable or similar; data comfort and GDPR basics.
- Strong writing and an ethical, care-driven approach.
Who you are:
- Owner: you finish what you start and take on unowned areas.
- Systems thinker: you design the whole channel, not just campaigns.
- Clear communicator: you explain complex logic simply.
Rozmova & Clearly
Rozmova & Clearly is a mental health marketplace that connects clients with licensed therapists. The team is senior, hands-on, and care-driven, with a focus on empathetic communication and data-informed decisions.