Senior Digital Media Analyst

The Senior Digital Media Analyst is a customer-facing role that is responsible for planning, executing, and optimizing comprehensive paid media campaigns across multiple digital channels. This role manages client accounts and campaign portfolios, driving performance marketing initiatives through paid social, pay-per-click (PPC), programmatic advertising, and other digital media channels and/or platforms including TikTok, Spotify, out-of-home (OOH) and more. This position requires strategic thinking, hands-on campaign management, and client relationship management to deliver measurable results and exceed performance goals. You will develop comprehensive paid media strategies across paid social, PPC, and programmatic channels based on client objectives, budget, and target audiences, and will set up, launch, and manage campaigns in platforms including Facebook Ads Manager, Google Ads, LinkedIn Campaign Manager, and programmatic DSPs.