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The Opportunity:
- Lead the strategy for lifecycle programs to drive engagement and outcomes.
- Help shape the lifecycle strategy for Margin trading, being accountable for key metrics.
- Be a key stakeholder in growth across the company, working closely with the wider business.
Skills You Should Hodl:
- Proven ability leading the development of complex lifecycle/CRM programs.
- Strong skills in analytic tools such as Tableau, Looker, Great Plains, Big Query.
- Expertise in customer segmentation strategies and subscriber management.
Compliance:
- Work closely with compliance, legal, and regional operations teams.
- Ensure 100% compliance with local regulators in marketing and communication.
Kraken
Kraken is a mission-focused company rooted in crypto values. They aim to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. As a fully remote company, they have Krakenites in 70+ countries who speak over 50 languages.