Develop and lead the GTM strategy for Beholder, driving awareness, acquisition, and retention.
Own the full end-to-end campaign management process, from strategic planning to execution, across various channels.
Understand and optimize the customer journey, deploying engagement strategies that maximize LTV and retention.
Kraken is a mission-focused company rooted in crypto values. They aim to accelerate the global adoption of crypto, so that everyone can achieve financial freedom and inclusion. As a fully remote company, they have Krakenites in 70+ countries who speak over 50 languages.
Drive cross-functional initiatives that enhance processes, strengthen controls, and improve operational efficiency across Product, Finance, Legal, KX, and Compliance.
Maintain and refine key cross-functional operations.
Define and track enterprise KPI targets, delivering analytic insights that inform Kraken’s strategy and shape priorities across Product and Commercial teams.
Kraken is a mission-focused company rooted in crypto values. They develop premium crypto products for experienced traders, institutions, and newcomers to the space. Kraken is a fully remote company with Krakenites in 70+ countries.
Own product positioning, messaging, and narrative for DeFi products.
Translate complex onchain mechanics into clear user-facing value propositions.
Drive ecosystem awareness and adoption through targeted campaigns.
Keyrock is a leading change-maker in the digital asset space, renowned for partnerships and innovation. With over 220 team members around the world from 42 nationalities, they operate trading on more than 80 exchanges, and working with a wide array of asset issuers.
Assist in the design, development, and roll out of Anchorage Digital’s Sanctions Oversight Program.
Manage Anchorage Digital’s Sanctions Oversight, screen alerts for global affiliates, and provide feedback on system enhancements.
Conduct Quality Assurance and Quality Check reviews while providing feedback to L1 analysts.
Anchorage Digital is building the world’s most advanced digital asset platform for institutions to participate in crypto. As a diverse team of more than 600 members, they are united in one common goal: building the future of finance by providing the foundation upon which value moves safely in the new global economy.
Assist with content creation and management of blogs, announcements, and educational materials.
Lead outreach to Affiliates, YouTubers, Influencers and KOLs to build relationships, secure partnerships, and drive new user growth.
Participate in growth experiments and help analyse performance metrics.
Binance is the world’s largest cryptocurrency exchange by trading volume and registered users and is trusted by over 230 million people in 100+ countries. They leverage the power of digital assets and blockchain to build an inclusive financial ecosystem.
Translate protocol mechanics into market-ready messaging.
Own the end-to-end narrative for protocol products.
Lead GTM planning for protocol launches, upgrades, and ecosystem initiatives.
Anchorage Digital is building the world’s most advanced digital asset platform for institutions to participate in crypto. As a diverse team of more than 600 members, they are united in building the future of finance by providing the foundation upon which value moves safely in the new global economy.
Set the strategic direction for CRM and lifecycle marketing.
Own lifecycle performance across email and SMS.
Manage one CRM Specialist.
Willful simplifies estate planning for Canadians, making it more accessible and affordable. Over 400,000 individuals have utilized their services since 2017, trusting them with important estate planning decisions.
Design Master Journey Blueprints, define customer needs, map journey logic, and set experimentation hypotheses for all new and evergreen lifecycle programs.
Drive Experimentation & Causal Analysis, partner with Growth Data Scientists and Analysts to design rigorous test methodologies with clear hypotheses and success metrics.
Refine System Logic & Orchestration, collaborate with Orchestration Managers, System Specialists, and MarTech Analysts to optimize automation systems.
Life360's mission is to keep people close to the ones they love through their mobile app and Tile tracking devices. Life360 has more than 500 remote-first employees and delivers peace of mind and enhances everyday family life.