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What You’ll Own:
- Build and execute B2B demand generation campaigns that create qualified leads, meetings, and sales pipeline.
- Partner closely with SDR and sales teammates so marketing leads are actionable, well-defined, and followed up effectively.
- Develop buyer-specific content such as newsletters, webinars, white papers, guides, blog posts, thought leadership, and case studies.
What Makes This Role Different:
- This is a hands-on builder role where you’ll write, build, interview customers, test ideas, and prepare for shows.
- The highest-return work is relationship-based: conferences, industry partnerships, customer proof, webinars, and practical content.
What We’re Looking For:
- Hands-on B2B marketing experience in demand generation, growth marketing, content marketing, field/event marketing, or a closely related role.
- Strong writing ability and comfort creating original B2B content grounded in customer insight and thoughtful editing.
- Experience partnering with sales or SDR teams to connect marketing activity to qualified conversations and pipeline.
Compensation & Work Model:
- Base salary of $90,000–$110,000 plus a 10–15% bonus.
- U.S. remote work model with significant overlap with U.S. business hours.
- Travel to U.S. industry conferences and events.
Urrly
A long-established driver and fleet safety training company serving customers since the 1980s with more than 5,000 active customers. The company is expanding from an order-driven business into recurring, technology-enabled fleet training programs for larger organizations.