Senior Field Marketing Manager

Regional Strategy and Program Architecture:

• Own the annual and quarterly field marketing plan aligned to pipeline targets and sales capacity.
• Build integrated programs connecting events with digital air cover, SDR sequences, and ABM account targeting.

Program Execution:

• Plan and execute high-signal programs: CISO dinners, executive roundtables, conferences, and account-specific activations.
• Lead SDR alignment for pre-event sequencing, on-site coordination, and post-event follow-up SLAs.

Pipeline Accountability and Reporting:

• Own regional pipeline contribution reporting tied to program spend and CPO thresholds.
• Run 30-day post-event reviews and apply learnings to future program design.

Cross-Functional Leadership:

• Serve as primary marketing partner to regional sales leaders and SDR managers.
• Mentor field marketers and share repeatable playbooks across regions.