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About the Role:
- Location: Remote, United States
- Role Type: Full-Time
- Reporting to: Chief Product Officer
Key Activities:
- Own CodePath’s growth strategy and enrollment targets across student acquisition, faculty and institutional outreach, and enrollment lifecycle
- Set the growth channel mix: where to invest, what to cut, how to sequence, across paid search, social, email, champion outreach, and product-led growth strategies
- Manage the paid media budget with an ROI-first lens; reallocate spend based on attribution data and channel performance
Qualifications:
- Growth marketing + PLG experience: You’ve owned acquisition channels (paid, email, outbound) and you understand how product experience drives enrollment, activation, and re-engagement
- 4–8 years in growth with a track record of scaling user or student acquisition in a startup or high-growth environment
- Digital outreach at scale: You know how to run sophisticated automated campaigns to large, segmented audiences, HubSpot or equivalent, email sequencing, LinkedIn, content-driven nurture
CodePath
CodePath is reprogramming higher education to create the first generation of AI-native engineers, CTOs, and founders. With over 40,000 students and alumni from 1,000 colleges now working at 4,050 companies, they are reshaping the tech workforce and the industries of the future.