Define and own the positioning and messaging framework for LastPass products, ensuring clarity and differentiation across customer segments and channels.
Lead go-to-market planning for product launches, coordinating with Product, Sales, and Brand to drive awareness, adoption, and revenue impact.
Develop sales enablement materials—including battle cards, pitch decks, and competitive intelligence—that equip the field to engage buyers and win competitive deals.

Requirements:

Proven experience in product marketing, with a track record of owning end-to-end go-to-market strategies for B2B SaaS or technology products.
Proven ability to translate complex technical capabilities into clear, compelling messaging that resonates with both technical buyers and business decision-makers.
Strong analytical background, with proven experience using data and market research to inform positioning decisions and measure program effectiveness.

Benefits:

Flexible Paid Time Off policies, including quarterly self-care days, volunteer days, and parental leave.
Comprehensive health coverage, including dependents, and home office setup support.
Continuous learning and development opportunities, including an annual learning stipend and peer recognition.

LastPass

LastPass delivers Secure Access Essentials, helping individuals and organizations manage and protect access to AI, applications, and credentials straight from the browser. Trusted by more than 100,000 businesses and millions of users worldwide, LastPass blends strong security with everyday simplicity, offering a collaborative and inclusive remote-first culture.

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