Remote Digital marketing Jobs • Data-driven

Play an integral role in scaling Headway's patient marketing efforts, and help define and build strategies for Headway to reach people seeking mental health care. As the Integrated Marketing Manager, you will be a data-driven B2C marketer who infuses the voice of the customer into creative marketing programs to grow the patient network. The ideal candidate has experience developing & leading acquisition strategies, orchestrating a multi-channel plan, and testing new growth levers that drive direct-response goals.

Drive acquisition, retention, engagement, and long-term growth for our consumer service by developing and implementing data-driven lifecycle marketing strategies that elevate the customer experience and maximize customer lifetime value. Collaborate closely with cross-functional teams, including Product, Analytics, and Brand, to create personalized, scalable customer journeys across email, SMS, push notifications, and in-app messaging.