Senior Manager, Marketing Operations

Boulevard

Remote regions

USA

Benefits

Unlimited PTO

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Marketing Operations & Strategy:

  • Own and evolve Boulevard's marketing operations strategy, systems, and processes.
  • Connect marketing investment to pipeline, revenue, retention, and customer lifecycle outcomes.
  • Partner with Marketing, Sales, RevOps, and Data teams to improve GTM performance and operational efficiency.

AI & Automation:

  • Identify, implement, and scale AI-powered workflows and automation opportunities.
  • Build and optimize processes that improve campaign execution, reporting, lead management, and customer engagement.
  • Drive adoption of AI-enabled tools and best practices across the marketing organization.

Marketing Systems & Lifecycle:

  • Own and optimize Boulevard's marketing automation stack, including Marketo, Customer.io, and related GTM systems.
  • Design scalable segmentation, lead scoring, lifecycle, and customer journey frameworks.
  • Ensure data integrity, operational scalability, and system reliability.

Boulevard

Boulevard provides the first and only client experience platform for appointment-based, self-care businesses. We have an insatiable curiosity and embrace experimentation, and our team values and celebrates diverse backgrounds.

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