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Responsibilities:
- Own integrated campaign strategy and execution with a focus on pipeline creation.
- Design full-funnel, multi-touch campaigns across paid media, email, web, and events.
- Partner with Product Marketing to translate positioning into value propositions.
Qualifications:
- 7+ years of experience in B2B SaaS demand generation.
- Proven experience executing full-funnel campaigns.
- Strong command of campaign measurement and performance reporting.
Skills & Competencies:
- Strategic, persona-driven marketer with campaign design understanding.
- Clear communicator who can align cross-functional partners.
- Strong writing skills to develop campaign themes and nurture flows.
RealPage
RealPage is an equal opportunity employer committed to creating an inclusive environment for all employees. They provide software and data analytics to the real estate industry, helping clients manage and optimize their properties.