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Customer Storytelling Program:
- Build a steady pipeline of customers excited to share stories.
- Source and interview customers for case studies in written, video, and quote formats.
Executive Advisory Board:
- Establish an advisory board that builds trust and feedback loops with decision makers.
- Source and manage customers who speak live at buyer and internal events.
Peer Review Programs:
- Oversee G2, Peerspot, Gartner Peer Insights, and TrustRadius to maintain leader status.
- Use data-driven insights to identify new opportunities.
Advocacy Programs:
- Design and optimize advocacy programs and incentive strategies.
- Collaborate with lifecycle marketing for onboarding and adoption nurture.
LaunchDarkly
LaunchDarkly provides a feature management platform that helps developers innovate faster and safely, enabling gradual rollouts and targeted experiences. They are a global, remote-first company that values collaboration, transparency, and diversity.