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GTM Strategy
Messaging
Product Positioning & Messaging:
- Lead the development of clear, consistent positioning and messaging.
- Translate documentation and data into narratives.
- Tailor to university and employer decision-makers.
Go-To-Market Strategy & Launches:
- Partner with Product and Revenue to shape go-to-market strategy.
- Define and execute go-to-market plans.
- Support renewal and expansion motions.
Revenue Enablement:
- Enable teams with clear sales and partner-facing materials.
- Lead internal enablement and training.
- Translate competitive insight into positioning guidance.
CodePath
CodePath is reprogramming higher education to create AI-native engineers, CTOs, and founders. They deliver industry-vetted courses and career support centered on the needs of first-generation and low-income students, training them to become tech leaders.