Vice President, Marketing

HopSkipDrive

Remote regions

US

Salary range

$200,000–$250,000/yr

Benefits

Unlimited PTO

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Key Responsibilities:

  • Own the full B2B marketing function: brand, demand generation, field and events marketing, RFPs, customer advocacy, product marketing, sales enablement, lifecycle and growth marketing.
  • Lead product marketing as a core competency: market intelligence, client engagement, competitive positioning, go-to-market launches, pricing and packaging, and sales enablement using the Challenger methodology.
  • Build and execute a revenue marketing strategy where every investment connects to pipeline, revenue, and retention outcomes.

Who You Are:

  • You've owned B2B marketing before, all of it, with a foundation in product marketing and a track record of building positioning that holds up in competitive markets.
  • You've run the full funnel, held pipeline and revenue targets, and measure your work in marketing-sourced revenue, CAC, and time to revenue.
  • You are genuinely AI-forward, curious, and lead teams through shifts in workflow and productivity.

What You Bring:

  • 10+ years of B2B marketing experience, with at least 3 years owning the full marketing function at a company with a complex sales cycle.
  • Deep product marketing background and demonstrated accountability to pipeline and revenue metrics.
  • Experience building or scaling a revenue marketing function, including marketing operations, attribution, and data infrastructure.

HopSkipDrive

HopSkipDrive is a leader in safe, fast, and simple supplemental student transportation, connecting kids to highly-vetted caregivers through a marketplace and solving transportation challenges for schools. The company is a Series D remote-first startup with over 5 million rides completed, listed on Inc. 5000 and Deloitte Fast 500, and has raised $100M to date.

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