Understand customer needs and ensure Strapi is the right fit for their project. Own the full sales cycle, qualifying leads and building trusted relationships (new logo and expansion). Manage mid-market and complex enterprise deals with multiple stakeholders (e.g., Developers, Product, Marketing). Navigate negotiations, procurement and legal processes to close deals. Ensure a smooth post-sale handoff to User Success. Keep CRM up to date (HubSpot). Document sales processes and contribute to internal Sales Handbook. Share user feedback with Product to influence roadmap direction. Support go-to-market initiatives in your assigned territory. Become an expert in Strapi and the Headless CMS ecosystem.