The Demand Generation Lead is a senior individual contributor responsible for nurture strategy and content, email sequencing, CRM management, intent data and targeting intelligence, website conversion tracking, performance reporting, and sales enablement across Global Marketing Team.
You'll work alongside the Content & Campaigns Lead, Brand Lead, PR Manager, and field and ABM marketers.
You'll own the mechanics of conversion: the workflows, the sequences, the scoring models, the enablement assets, and the dashboards that connect marketing activity to revenue.

What you need to be great in this role:

5+ years’ experience in B2B demand generation, marketing operations or growth roles with ownership of nurture programmes and CRM.
Hands-on experience with a major CRM (HubSpot, Salesforce) and marketing automation: segmentation, workflows, scoring and lifecycle management.
Practical experience with intent data platforms, data enrichment and building TALs/ICPs.

Our values shape everything we do:

Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work

Brandtech+

Brandtech+ (formerly OLIVER+) is a global team of creative thinkers, tech-savvy trendsetters, and production pros specialising in film, CGI, automation, AI, motion design, and digital/print content. They partner with over 300 clients in 40+ countries and are part of The Brandtech Group, leveraging cutting-edge AI technology to revolutionize how they create and deliver work.

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