About The Role:
- You’ll own the development and continuous refinement of Cresta’s positioning and messaging for the Insurance and Travel & Hospitality.
- You’ll develop and maintain deep industry and buyer personas, advancing our internal understanding of industry-specific pain points.
- You’ll partner closely across product, sales, solutions, and marketing to build and execute industry-specific go-to-market strategies.
Qualifications:
- At least 7 years of product marketing or solutions marketing experience, with deep domain knowledge of the Insurance and / or Travel & Hospitality industries
- Excellent communication skills and comfortable presenting in executive-level settings
- Excellent research skills and experience producing data-driven market analysis
Perks & Benefits:
- Comprehensive medical, dental, and vision coverage with plans to fit you and your family
- Flexible PTO to take the time you need, when you need it
- Paid parental leave for all new parents welcoming a new child
Cresta
Cresta aims to transform customer conversations into a competitive edge by harnessing the potential of contact centers. They achieve this through a platform that leverages AI and human intelligence. Their team includes AI/ML experts and go-to-market leaders and is backed by investors like Andreessen Horowitz and Sequoia.