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Growth Marketing Strategy:
- Define, own, and execute a long-term growth marketing strategy.
- Drive rapid customer growth through full ownership of all digital channels.
- Establish marketing attribution models and build MMM from scratch to guide spend decisions.
Budget Management:
- Manage and optimize budgets, ROI, and business cases, with clear reporting, implementation, and learnings.
- Define KPIs for the growth function, ensuring accountability and transparency to the full organization.
- Facilitate weekly business reviews to track and report on operational KPIs.
Team Leadership:
- Build, lead, and mentor a high-performing growth team with strong ownership and a culture of execution.
- Partner with product and R&D to identify, prioritize, and deliver growth initiatives.
Open
Open is a modern studio designing a new way to practice wellbeing by combining a hybrid methodology with a social and engaging platform to make mindfulness achievable.