Further develop the engagement phase within our CRM lifecycle model, focusing on active, premium, and luxury customers.
Conceive, build, and optimize lifecycle journeys, segmentation logics, and marketing automations for sustainable customer retention.
Develop and manage CRM campaigns across relevant channels such as email, app, and print, ensuring scalability across different markets and languages.

Your Qualifications:

Several years of professional experience in CRM, lifecycle, retention, or engagement marketing, ideally in premium, luxury, retail, or e-commerce.
Strong understanding of customer retention, segmentation, personalization, and customer value development along the lifecycle.
Data-driven and hypothesis-based working style with a solid affinity for KPIs and continuous optimization.

What We Offer:

Voluntary holiday and Christmas bonuses as well as contributions to pension plans.
30% employee discount for you and your partner, including in restaurants and hair salons.
Extra vacation days after the 5th year, sports membership subsidy, and workation options of up to 30 calendar days in selected European countries.

Breuninger

Breuninger is a fashion and lifestyle retailer operating department stores and online shops in multiple European countries. With 6,500 employees, the company values tradition, international growth, and innovation.

Apply for This Position