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Accountabilities:
- You will develop and execute the strategic roadmap for customer acquisition and onboarding experiences.
- You will lead the design and improvement of automated lifecycle programs such as welcome journeys and abandonment flows.
- You will identify new engagement opportunities to improve conversion, retention, and satisfaction.
Requirements:
- You must have 6+ years of experience in Lifecycle Marketing, CRM, or Growth Marketing in a B2C e-commerce environment.
- You should demonstrate success in building strategic lifecycle marketing roadmaps that drive measurable growth.
- You need strong expertise with customer engagement platforms like Klaviyo, Bloomreach, or Iterable.
Benefits:
- The role offers a competitive salary of $115,000 – $125,000 depending on experience.
- The position is fully remote within the United States.
- Comprehensive medical, dental, and vision insurance are provided.