Temp Marketing Operations Specialist

Key Responsibilities:

• Own the creation and deployment of Braze segments and campaigns, ensuring error-free execution and KPI reporting.
• Support data functionality in Braze, requesting attributes and events, maintaining segments, and ensuring data is clean and accurate.
• Monitor campaign performance, tracking metrics like click-through rates and conversion rates.

Collaboration and Compliance:

• Collaborate with Content Marketing, Product, Engineering, and Data teams to align campaigns with business goals.
• Interact with Braze reps to implement new features and improve performance.
• Ensure Braze campaigns comply with data privacy and security regulations.

Documentation and Ad-Hoc Support:

• Provide end-to-end support for ad-hoc and evergreen campaigns, including ideation, execution, and reporting.
• Create and maintain documentation of marketing operations processes.
• Flex to support campaign builds and reporting requests across the broader team.