Senior Growth Marketing Manager, Commercial/Mid-Market
Benefits
Unlimited PTO
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Segment Strategy:
- Define and execute GTM programs for Commercial and Mid-Market segments.
- Develop segment positioning, messaging, and targeting strategy.
- Align with sales leadership on segment-specific priorities.
ABM Strategy:
- Build 1:1 and 1:Few account-based marketing programs.
- Define target account lists and engagement strategies.
- Design personalized buying experiences for priority accounts.
Integrated Campaigns:
- Own campaign planning across channels to drive pipeline.
- Partner with marketing teams to launch integrated campaigns.
- Continuously test and optimize using AI and data.
Field Engagement:
- Partner with sales leadership to align field marketing priorities.
- Identify and activate field engagement opportunities.
- Develop segment-specific resources to enable field teams.
Outreach
Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams, powering hundreds of use cases across revenue motions. World leading enterprise organizations like Databricks, SAP, Siemens, and Verizon use Outreach, and the team is collaborative, analytical, and creative, partnering closely with sales and marketing.