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Responsibilities:
- Own and evolve segment positioning and messaging as the product and commercial model transforms.
- Define narrative architecture for new products and packaging in partnership with CPTO and Product leadership.
- Lead GTM strategy and execution end-to-end for major product and feature launches.
Qualifications:
- 10+ years in product marketing, including 3+ years leading a team.
- Experience scaling a product marketing function and sales enablement infrastructure.
- Executive-level writing and messaging skills translating complexity into buyer value.
Why Join:
- Set the positioning and GTM strategy for Berlitz's next-generation B2B, digital-first offering.
- Partner directly with the CPTO on product and commercial transformation.
- Build and lead a product marketing team and enablement function from the ground up.
Berlitz
Berlitz is transforming how the world learns languages, moving from a legacy education brand into a modern, digital-first B2B platform. They have a collaborative international team shaping how the world learns.