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Own Pipeline Generation Programs:
- Target lists
- A prescriptive and tight bill of material used for each play for scale and consistency
- Simple guidance so any pipeline-producing role can execute effectively
Build a Portfolio of Sales Plays:
- Always-on pipe generation programs that consistently fuel pipeline.
- Quarterly pipeline programs aligned to GTM priorities and revenue targets.
- Reactive, in-quarter plays that quickly capitalize on market shifts, competitive moments, or emerging opportunities.
Develop and manage:
- Balance focus and flexibility—creating structure while leaving room to respond quickly.
- Identify pipeline opportunities.
- Create thematic programs that resonate across segments and motions.
Webflow
Webflow is building the world’s leading AI-native Digital Experience Platform, and they’re doing it as a remote-first company built on trust, transparency, and a whole lot of creativity. They empower teams to design, launch, and optimize for the web without barriers.