Director of Growth Marketing (Paid Acquisition) – AI-Native Growth Builder

Docplanner

Remote regions

Europe

Benefits

5w PTO

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Strategy & growth:

  • Own the end-to-end patient acquisition strategy across paid channels and all countries.
  • Define growth targets, CAC/LTV models, and scalable acquisition frameworks.
  • Identify new growth levers, channels, and partnerships.

Paid channels ownership:

  • Own day-to-day performance across Google, Meta, Influencers, affiliates, and partnerships.
  • Manage budget, pacing, and performance targets.
  • Ensure strong execution across multiple countries in Europe and Latam.

Automation and performance enablement:

  • Design and implement an AI-driven acquisition system to automate campaign management and creative production.
  • Partner with data teams to improve attribution models, experimentation velocity, and performance reporting.

Docplanner

Docplanner is a healthtech company on a mission to help people live longer, healthier lives by improving how patients access care and how healthcare professionals deliver it. With over 100 million patient visits and 25 million appointments booked monthly across 13 countries, they're scaling with sophisticated growth capabilities using data, tech, automation, and AI.

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