Job Description

We are looking for a strategic and detail-driven Global Content Expert to lead the governance, orchestration, and optimization of content used throughout the business development and sales execution processes. This role is critical to building a scalable, AI-assisted framework for surfacing the right content to the right seller at the right time across platforms and buyer journey stages. You will partner closely with the marketing, product, enablement, technology, and sales teams to ensure that content is high-quality, relevant, and easily accessible in a self-service model. As part of the Sales Technology team, within our Global Digital Sales GTM organization, your work will directly impact open rates, progression velocity, and conversion performance across the Business Development, Digital Sales, and Enterprise Sales teams. By aligning people, processes, and technology around a content experience that truly works, you will improve our customer satisfaction and sales productivity, contributing directly to ServiceNow’s ambition of becoming a $30B+ business. Key Responsibilities include owning the end-to-end business development and sales content governance, partnering with Product Managers to design and manage a structured framework, and implementing AI-assisted tagging and recommendation capabilities to power self-service and in-context content delivery. You will also analyze content usage and performance metrics to continuously optimize strategy.

About ServiceNow

ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®.

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