Director, Product Marketing

The Director of Product Marketing will join the Marketing team and lead the PMM function, reporting to the Head of Marketing. This role will shape how Wrapbook positions its financial solutions to the Film & TV production industry. Responsibilities include leading a team to develop compelling go-to-market narratives, driving wins through comprehensive enablement programs, and ensuring airtight alignment between Product, Sales, and Customer Success. The Director will drive product launches and feature releases in partnership with Product, Sales, and Demand Generation teams. They will also develop and own Wrapbook’s core product messaging and positioning, ensuring competitive differentiation, consistency, and clarity across all channels. The role involves creating enablement assets for internal teams, conducting customer and market research, analyzing competitive trends, and collaborating with Sales on pricing, packaging, and segmentation initiatives.