Head of Marketing

Role Overview:

• This is a senior marketing leadership opportunity for an experienced strategist ready to shape growth across multiple business lines and markets.
• You will own the development and execution of an integrated marketing strategy spanning brand, acquisition, retention, and performance.
• The role combines strategic leadership with hands-on oversight of SEO, PPC, CRM, content, social media, email, digital PR, partnerships, and sponsorships.

Key Accountabilities:

• Develop and execute a unified marketing strategy across B2B and B2C business lines, aligning marketing priorities with broader commercial objectives.
• Lead brand positioning, customer acquisition, retention, and performance marketing initiatives across multiple channels and markets.
• Optimize marketing budgets and channel performance through rigorous measurement, analytics, experimentation, and ROI-focused decision-making.

Requirements:

• 5+ years of experience in senior marketing leadership positions such as Head of Marketing, VP of Marketing, CMO, or an equivalent role.
• Strong experience in iGaming, affiliate marketing, performance marketing, or closely related digital industries.
• Deep understanding of both B2B and B2C marketing strategies, particularly within fast-moving digital businesses.

Benefits:

• Competitive salary with performance-related bonuses.
• Diverse career growth and professional development opportunities, including paid training.
• Advanced benefits package including public holidays and additional days off, corporate events, and travel opportunities.