This role leads the agency’s email marketing practice and elevates how the company engages and inspires audiences for its nonprofit clients. The leader will define the vision for how email drives connection, conversion, and long-term supporter relationships, ensuring the channel delivers measurable impact across every stage of the engagement journey. This role oversees the strategy, execution, and optimization of sophisticated email programs.
Support the development and delivery of recurring member campaigns, ensuring content accuracy and alignment with our brand voice. Manage updates to email templates, campaign lists, and marketing automation workflows. Present strategic campaign plans and performance insights to clients, translating data into clear recommendations.
Play a critical role in reimagining and implementing proactive client communication journeys across the Wealthsimple client base. This role is both technical and creative where you’ll execute end-to-end lifecycle marketing initiatives, coordinate with product leadership and lean into improving the product ecosystem. The ideal candidate can balance multiple projects simultaneously without sacrificing on quality.