Identify, onboard, and build relationships with fitness and lifestyle influencers to produce high-quality UGC for social campaigns.
Develop detailed content briefs and moodboards focused on product usage or styling to promote store products on TikTok and Instagram.
Analyze influencer campaign effectiveness using a data-driven approach to optimize future strategies and bring innovative ideas.
BetterMe is a global wellness ecosystem empowering millions to become better physically, mentally, and emotionally. The company builds products that inspire personal growth and fosters a culture of trust, open communication, and internal career advancement.
Lead paid media (Meta & Google) & develop an in-house paid media team.
Oversee an in-house team managing influencer partnerships and the affiliate program.
Manage the relationship with our Amazon agency partner, ensuring strong execution.
Cornbread Hemp is a fast-growing brand in the hemp and CBD space, known for producing high-quality, USDA Organic full-spectrum hemp products. They're on a mission to make the world a healthier place and are looking for a growth leader to help them scale that mission.
Source and manage 10 top-performing TikTok Shop affiliates per month per client
Act as the primary liaison between the client and affiliates for all coordination needs
Deliver monthly reporting with actionable optimization recommendations
GR0 is an award-winning digital marketing agency focused exclusively on igniting organic growth for direct-to-consumer and business-to-business startups and established brands. They put their people above all else and promote an environment that celebrates diversity, fosters openness, and encourages conversations around what makes them different to further learn from one another.
Manage all aspects of paid social campaigns across web and app including ideation, setup, execution, reporting, and optimization across Meta and TikTok with the support of the Paid Social Associate.
Build, scale, and strategically own a high-impact influencer ecosystem across creators, designed to drive incremental revenue, net-new customer acquisition, and long-term channel growth.
Lead creative briefing and content review for influencer campaigns, providing clear, actionable feedback to ensure brand alignment and performance-driven storytelling.
Headspace provides access to lifelong mental health support. They combine evidence-based content, clinical care, and innovative technology to help millions of members around the world get support that’s effective, personalized, and truly accessible. Their values shape decisions, guide collaborations, and define company culture.