We are seeking a curious and analytical Measurement Analyst to join our growing Measurements team at #paid and help scale our measurement offerings, execute research studies, and deliver insights that prove the value of creator-led marketing. Youβll work closely with Strategy, Sales, and Client Success to design, execute, and interpret studies like Brand Lift and attribution modeling, helping our clients understand the real impact of their campaigns.
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As VP, Head of Marketing Analytics you will lead the data-driven heartbeat of Marketing at ServiceNow. Drive insights that give real-time visibility into whatβs working and what to do next, by owning the data story and shaping the models. Serve as the go-to leader to turn marketing data into enterprise clarity, and define the metrics that matter.
Architect, build, and deploy AI-driven tools and workflows that unlock insights, automate processes, and scale experimentation across the organization. As part of the AI Marketing Pod, partner closely with cross-functional teams, especially Marketing Automation, IS, and Data teams, to evaluate new tools, perform rigorous analyses, and turn fragmented data into integrated, intelligent systems.