Lead cross-functional teams to develop and execute product growth experiments aimed at increasing activation, onboarding success, and user engagement. Craft and refine engagement loops through thoughtful product features, experiences, and messaging. Analyze and interpret experiment data using analytics tools and SQL to identify actionable insights and growth opportunities.
Work closely with marketing, design, and tech teams to ensure a seamless product cycle and gather insights from internal teams and user interviews, aligning them with product strategy. Formulate, test, and validate hypotheses to improve key metrics. Identify new growth opportunities to strengthen market position. Participate in Scrum ceremonies.
Build experiments and features to drive users to subscribe to the Life360 product. Ideate, design, build, and launch new features and experiments tested on Life360’s global audience of over 60 million monthly active users. Collaborate with the design, engineering, analytics, and testing teams to build, test, and launch features that lead to subscriber growth and revenue generation for the company.