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Pipeline Generation:
- Build and maintain target account lists across DTC verticals like nutraceuticals, supplements, skincare, and subscription offers.
- Prospect merchants at $150K+ monthly revenue using cold calls, email, LinkedIn, SMS, and communities.
- Research every account before outreach and test messaging to keep the pipeline predictable.
Discovery & Qualification:
- Run genuine discovery conversations to uncover business pain, not just book meetings.
- Qualify based on volume, business model, stack, processing setup, growth constraints, timing, and decision process.
- Document findings and disqualify quickly when Reign isn't the right fit.
Merchant & Market Fluency:
- Develop command of direct response commerce: offers, upsells, subscriptions, LTV, CAC, and margin.
- Hold credible conversations with founders, heads of ecommerce, and operations leaders.
- Bring competitive intelligence back to Sales, Marketing, and Product.
Process & Systems:
- Keep CRM data accurate and own reporting on activity, conversion rates, and pipeline contribution.
- Partner with Account Executives on account strategy and clean hand-offs.
- Contribute to the sales playbook, sequences, and enablement material as the motion matures.
Reign
Reign is an AI-native commerce platform unifying storefronts, checkout, payments, and operations for DTC founders. It is a fast-growing, capital-efficient startup with 8-figure ARR and a flat, high-performance, meritocratic culture.