Product Marketing Lead

Builder.io

Remote regions

US

Salary range

$200,000–$245,000/yr

Benefits

Unlimited PTO 12w maternity 12w paternity

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About the Role:

  • Define and continuously refine Builder’s positioning as the AI product development platform, establishing a clear, durable, and differentiated narrative in the market.
  • Shape category language and competitive positioning against AI IDEs, AI prototyping tools, autonomous agents, and headless CMS platforms.
  • Own Builder’s analyst relations strategy, including executive briefings and proactive engagement with firms such as Gartner and Forrester.

You will thrive in this role if you have…:

  • 7+ years of experience producing content for B2B SaaS companies, with bonus points for experience in technically complex or developer-focused spaces.
  • Experience defining category narratives, not just product messaging. Ability to simplify complexity without losing precision.
  • Deep understanding of enterprise buying cycles, multi-persona sales motions, and competitive differentiation.

Why Join Builder.io?:

  • Your positioning and go-to-market strategy will directly contribute to pipeline, executive conversations, and long-term brand authority.
  • Work closely with experienced leaders across marketing, product, sales, and engineering while expanding your influence and skill set.
  • Join a team that values clear thinking, speed, and meaningful cross-functional collaboration.

Builder.io

Builder.io is pioneering the space between design and development, creating a new category of Visual Development Platform that transforms how teams build digital products. They are focused on eliminating the traditional bottlenecks between design, development, and content management and committed to growing an inclusive and diverse team.

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