Source Job

Belgium

  • Own and optimize Meta advertising campaigns across Facebook, Instagram, and related platforms from audience research to reporting.
  • Conduct performance analysis, A/B testing, and budget management to drive measurable ROI.
  • Collaborate with creative and content teams to develop compelling ad creatives and stay updated on platform trends.

Meta Ads Manager Audience Segmentation Analytics Budget Management A/B Testing

20 jobs similar to Paid Media Specialist (Meta)

Jobs ranked by similarity.

Global

  • Plan, launch, manage, and optimize Meta Ads campaigns across Facebook and Instagram.
  • Analyze campaign results to improve key performance indicators like cost per lead, conversion rates, and ROI.
  • Collaborate with creative teams and leverage AI tools to accelerate testing and optimization.

This company is a fast-scaling e-commerce business focused on driving profitable growth through paid media. They foster a collaborative, remote-first culture with an emphasis on performance marketing and data-driven strategies.

UK

  • Develop and implement a full-funnel Meta advertising strategy tailored to key European markets.
  • Own paid social performance and continuously optimize campaigns for lead generation and acquisition.
  • Collaborate with senior stakeholders to align paid social activity with broader growth objectives.

The partner company is a fast-growing scale-up with international ambitions, operating in the marketing and advertising space. It has a small, agile, international team that values experimentation and data-driven growth.

$60,000–$98,000/yr
US Unlimited PTO

  • Manage end-to-end paid social ad campaigns across platforms like Meta, TikTok, Pinterest, and Snapchat.
  • Act as the primary contact and media expert for clients, providing actionable insights and recommendations.
  • Make swift optimizations to ensure optimal pacing and performance while leveraging Zeta's Data Cloud for audience targeting.

Zeta Global is an AI-Powered Marketing Cloud that uses advanced AI and consumer signals to help marketers acquire, grow, and retain customers efficiently. Founded in 2007 and headquartered in New York City with offices worldwide, the company fosters a culture of trust and belonging where employees are invited to bring their whole selves to work.

$60,100–$70,000/yr
US

  • Lead paid social strategy and execution across a portfolio of clients, ensuring performance meets or exceeds efficiency, growth, and budget goals.
  • Develop and implement platform-specific optimization and monitoring strategies for Meta.
  • Quantify, prioritize, and execute initiatives with the highest potential impact on performance, audience growth, and client objectives.

DEPT is a Growth Invention company that helps ambitious brands grow faster by operating at the intersection of technology and marketing. With over 4,000 specialists, the company values collaboration, curiosity, and action.

$66,000–$77,000/yr
US Unlimited PTO

  • Manage paid social campaign set-ups, activations, and day-to-day optimizations across major platforms like Meta, TikTok, and Pinterest.
  • Formulate paid social strategies and full-funnel test recommendations that align with client objectives.
  • Analyze and report on KPIs using AI-enabled tools, and collaborate with internal teams to integrate social into broader media plans.

Wpromote is a digital marketing agency that specializes in helping brands grow through integrated paid media strategies. They are recognized as a Best Place to Work by Ad Age and Glassdoor, with a culture that emphasizes work-life balance and inclusivity.

$60,100–$70,000/yr
US

  • Lead paid social strategy and campaign execution across a diverse client portfolio, optimizing for performance and growth.
  • Develop platform-specific strategies, particularly across Meta Ads, and conduct A/B testing to improve audience engagement.
  • Collaborate with clients and internal teams to deliver actionable insights, creative strategies, and business reviews.

Our partner specializes in paid social marketing, driving measurable growth through strategic campaign execution and optimization. They foster a collaborative, growth-focused culture with a team dedicated to innovation and performance.

Europe Asia 7w PTO

  • Own end-to-end planning, launch, and scaling of paid acquisition campaigns across Meta and TikTok for dating products.
  • Develop paid media strategies for worldwide campaigns, allocate budgets across products, countries, and platforms.
  • Manage monthly advertising budgets of USD 100K+ while maintaining acquisition efficiency and budget pacing.

Social Discovery Group (SDG) is a group of social discovery companies that creates platforms to connect people online across cultures. They have an international remote team of digital nomads and are a two-time Great Place to Work winner (2024-2025).

Global

  • Collaborate with marketing teammates to launch and optimize campaigns on Facebook and Instagram.
  • Guide campaign strategy, manage budgets, and maximize ROI.
  • Track and analyze performance metrics like CTR, CPC, ROAS, and run A/B tests.

WIN Home Inspection is the #1 ranked residential inspection services company in the United States. It is the fastest-growing brand in the industry, powered by proprietary technology and recognized as the most innovative residential services company.

US

  • Manage paid acquisition campaigns across Google, Meta, and LinkedIn from strategy through reporting.
  • Plan, launch, and optimise campaigns, manage budgets, and conduct research to inform strategy.
  • Analyse performance data, run structural tests, and present results and recommendations to clients.

Byte&Kite is a digital marketing agency helping clients across a range of industries grow through effective digital marketing. They are an equal opportunity employer with a fully remote team operating across US time zones.

Romania 7w PTO

  • Manage Meta user acquisition strategies for web and app funnels across consumer products.
  • Plan, launch, and optimize paid campaigns with significant budgets, focusing on USA and Tier-1 markets.
  • Implement creative testing, automation, and cross-functional collaboration to drive growth.

The company is a partner organization focused on user acquisition and performance marketing. They operate in a fast-paced global environment with a remote international team.

$80,000–$90,000/yr
US Unlimited PTO

  • Independently manage paid social campaigns on Meta, TikTok, and LinkedIn to optimize ad placements and meet client goals.
  • Handle client servicing, engaging with mid-level stakeholders to discuss performance and creative testing.
  • Manage 8-10 accounts or $40,000 in monthly recurring revenue, driving data-driven insights and campaign improvements.

GR0 is an award-winning digital marketing agency focused on organic growth for DTC and B2B brands. With a culture of diversity and inclusivity, it has been recognized as a Great Place to Work from 2021 to 2024 and has a team of about 200 employees.

US Canada UK

  • Own paid social for up to 8 e-commerce accounts, hitting revenue-to-projection every month.
  • Structure, launch, and scale Meta campaigns with a dedicated creative team feeding fresh assets daily.
  • Manage the launch machine with fixed launch windows and a rigorous QA checklist to maintain trust.

Brick Social is a paid media and creative agency exclusively for e-commerce and DTC brands. They operate with small pods of buyers and creatives, emphasizing profit share and radical transparency.

Global 4w PTO

  • Collaborate with the Meta Performance Lead to manage acquisition efforts for specific locales, with potential to own new funnels or traffic sources.
  • Generate creative ideas with the creative team to drive performance and engagement.
  • Utilize autorules and AI-agents, learning together as part of the team's evolving process.

Gismart is a value-driven mobile app developer with a strong presence in Health & Wellness, Utilities, and Music markets. With over 1 billion downloads worldwide and a team of over 400 diverse professionals, we foster a culture of creativity, innovation, and collaboration.

India

  • Review and refine Meta Ads course content for accuracy and instructional quality.
  • Collaborate with instructional designers and ensure alignment with current advertising best practices.
  • Validate AI-generated materials and perform end-to-end quality assurance of learning experiences.

Jobgether uses AI-powered matching to streamline job applications for hiring companies. They operate with a remote-first, collaborative global team, focusing on innovative recruitment solutions.

Global

  • Manage strategic planning and hands-on execution of paid search and paid social campaigns across platforms like Google Ads, Meta, and LinkedIn.
  • Develop campaign structures, audience strategies, and bid approaches to meet client goals such as CPL, CPA, and ROAS.
  • Collaborate with cross-functional teams, present insights to clients, and stay current on platform trends to optimize performance.

Goodway Group is an independent media and marketing services firm with a 90+ year history, offering a remote-first culture and a start-up feel. With teams in the U.S. and the UK, they have won multiple awards for inclusive workplaces and innovative marketing technology.

Brazil

  • Plan, build, launch, and manage full-funnel Meta advertising campaigns, including targeting, creative strategy, and optimization.
  • Analyze key performance metrics such as CPL, ROAS, and conversion rates to identify opportunities and improve results.
  • Collaborate with creative teams to develop testing strategies and performance-driven ad concepts.

A digital marketing company specializing in paid social campaigns. The company values performance, data, and experimentation, with a remote culture.

Canada

  • Own and optimize paid acquisition campaigns across Meta and other mobile channels.
  • Use data-driven insights to improve campaign performance and maximize ROI.
  • Collaborate with creative and marketing teams to drive scalable growth.

Jobgether is an AI-powered job matching platform that connects candidates with companies. We are a remote-first team focused on fair and efficient hiring processes.

$105,000–$135,000/yr
North America

  • Lead end-to-end paid social strategy and execution for enterprise clients across major platforms like Meta, TikTok, and YouTube.
  • Develop data-backed media plans and manage large budgets to drive measurable performance against client KPIs.
  • Collaborate with cross-functional teams to build best practices and experiment with new channels to improve results.

Later is an AI-powered influencer marketing platform that helps brands create effective campaigns using real creator relationships and proprietary data. The company is trusted by leading enterprise brands and fosters a culture rooted in an inclusion-first mindset.

US

  • Own channel strategy and budget allocation across client accounts.
  • Build, launch and optimise campaigns on Google, Meta and LinkedIn.
  • Report performance monthly to clients, including what did not work.

Byte&Kite is a digital marketing agency that helps clients across industries grow through measurable paid and organic acquisition. The company is small to medium-sized with a collaborative culture focused on performance.

Global 6w PTO

  • Own and evolve the global paid social strategy across our b2c products portfolio, with primary responsibility for Meta and TikTok.
  • Lead, coach, and develop the Paid Social team, setting objectives and allocating workload.
  • Oversee portfolio-level budget allocation, forecasting, and performance across products and markets.

Social Discovery Group is a group of social discovery companies that creates social entertainment platforms to connect people online across different cultures. The company has a global remote team of digital nomads and has been recognized as a Great Place to Work and a top company for remote work.