Sr Manager, Product Marketing - CRM

What You'll Do:

• Partner with Sales, Demand Gen, and Field Marketing to drive GTM activation and close execution gaps.
• Build sales enablement tools like pitch decks, battle cards, and discovery frameworks, and run training that drives adoption.
• Own competitive intelligence, messaging, and positioning to arm sellers to win in customer service and field service.

What We're Looking For:

• 6+ years in product marketing, sales enablement, GTM strategy, or demand gen, with end-to-end ownership of GTM motions.
• Proven track record of building GTM programs that drove measurable outcomes like pipeline, win rate, or field adoption.
• Strong written communication and experience presenting to senior stakeholders, with comfort in ambiguous environments.

What Success Looks Like in Year One:

• The field has a clear, consistent narrative they actually use in deals.
• Product launches hit the market with crisp activation plans and tight cross-functional execution.
• Sellers have competitive tools built into how they sell, and strong relationships across Sales, Product, and Marketing are established.