Lifecycle Marketing Manager

UpGuard

Remote regions

Australia

Benefits

18w maternity 18w paternity

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What you'll do:

  • Design and own lifecycle strategies that convert interest into pipeline across the prospect journey.
  • Build scalable nurture programs and email campaigns to drive demand generation.
  • Own email as a channel, including templates, governance, and deliverability.

What we need from you:

  • 5+ years in lifecycle marketing, demand generation, or growth marketing within B2B SaaS.
  • Deep experience with HubSpot or similar marketing automation platforms.
  • Strong analytical skills and a passion for experimentation and optimization.

What's in it for you:

  • Monthly lifestyle subsidy for financial, physical, and mental wellbeing.
  • 18 weeks paid parental leave for all parenting roles.
  • $1500 USD annual learning and development allowance.

UpGuard

UpGuard provides a Cyber Risk Posture Management (CRPM) platform that uses AI to help organizations manage cyber risk. They are a global technology employer with a Series C funding, and are a Certified Great Place to Work with a strong culture.

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