Lead Product Marketer

Strategy & Positioning:

• Own the positioning and messaging for RED and RED Plus across our broker and buyer segments.
• Build and maintain the foundational product marketing infrastructure.
• Define and evolve our go-to-market approach for new features, products, and segments.

Execution & Delivery:

• Lead the end-to-end production of product marketing materials.
• Set and uphold quality standards for all product marketing output.
• Ensure all materials reflect accurate product detail, consistent brand voice, and clear commercial intent.

Cross-functional Leadership:

• Partner with Product to get close to the roadmap and translate technical detail into commercial narratives early.
• Equip commercial teams with the materials and context they need to have better conversations.
• Evangelise product marketing across the growth team: help others understand what good looks like and why it matters.