Lead Product Marketing Manager, B2B

Oura

Remote regions

US

Salary range

$139,400–$200,000/yr

Benefits

4w PTO

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Product & Narrative Strategy:

  • Define value propositions for Oura's commercial offerings.
  • Build and maintain persona and ICP definitions for commercial buyers.
  • Translate complex enterprise capabilities into clear narratives.

Go-to-Market Planning:

  • Lead GTM strategy and launch planning for commercial motions.
  • Develop Product Marketing Guides and launch playbooks.
  • Ensure every launch aligns with Oura's strategic B2B priorities.

Partner on Sales Enablement:

  • Own product positioning and messaging frameworks.
  • Partner with Commercial Marketing and Sales to identify messaging gaps.
  • Lead product-focused trainings for Commercial teams.

Oura

Oura empowers individuals to understand and improve their health through the Oura Ring and connected app, providing insights into readiness, activity, and sleep quality. The company focuses on helping people live healthier lives and ensures its team members have what they need to do their best work.

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