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5w PTO

  • Own the positioning and messaging for energy products.
  • Lead the production of product marketing materials.
  • Partner with Product to translate technical detail into commercial narratives early.

Product Marketing B2B Go-to-market Strategy AI Communication

20 jobs similar to Lead Product Marketer

Jobs ranked by similarity.

  • Produce product marketing collateral to a high standard of quality and accuracy.
  • Support the production of sales enablement assets for better conversations with brokers and buyers.
  • Work with the Product team to translate technical detail into clear customer language.

Tem is rebuilding the energy transaction, making it transparent and fair. They are an AI-first company scaling internationally toward a future where AI-driven infrastructure is foundational to electricity markets worldwide.

$110,000–$150,000/yr
US

  • Own and evolve core product messaging: buyer pains → Ketch value → proof.
  • Create high-quality deliverables: decks, one-pagers, website copy, product pages, articles/blogs, email copy, and customer/partner narratives.
  • Keep a living view of the competitive landscape: new features, messaging, pricing signals, and positioning shifts.

Ketch helps modern brands simplify privacy operations and unlock permissioned data for growth. Their platform delivers technology to help businesses solve the hardest challenges in consent, permissioning, data governance, and regulatory compliance.

$130,000–$150,000/yr

  • Define and evolve Highlight’s product positioning and market narrative.
  • Lead messaging and go-to-market planning for product launches and feature releases.
  • Develop sales enablement materials, including: Sales decks, Competitive battlecards, Objection handling frameworks and Use case messaging.

They help consumer brands make better product decisions before they launch to market by testing product concepts, formulations, packaging, and messaging with real consumers. Highlight combines research expertise with AI-powered technology, enabling teams to run research-grade testing faster and at greater scale than traditional methods.

$139,400–$200,000/yr
US 4w PTO

  • Define value propositions, positioning, and messaging for Oura's commercial offerings.
  • Lead GTM strategy and launch planning for commercial motions.
  • Own product positioning and messaging frameworks that power commercial sales materials.

Oura empowers individuals to understand and improve their health through the Oura Ring and connected app, providing insights into readiness, activity, and sleep quality. The company focuses on helping people live healthier lives and ensures its team members have what they need to do their best work.

$80,000–$95,000/yr
US

  • Steward product positioning, messaging, and narratives
  • Create materials to support go-to-market strategy and launch planning
  • Conduct customer, market, and competitive research

Energage helps organizations turn employee feedback into useful business intelligence and credible employer recognition through Top Workplaces. Built on 19 years of culture research and the results from 23 million employees surveyed across more than 70,000 organizations, Energage delivers the most accurate competitive benchmark available.

US Unlimited PTO

  • Own positioning and messaging for Levanta across our ICPs, use cases, and product areas
  • Build and maintain our messaging architecture, including value props, proof points, differentiation, and objection handling
  • Create and scale core GTM assets including decks, one-pagers, battlecards, launch briefs, training materials, and demo narratives

Levanta is the leading affiliate marketing platform for marketplace sellers, helping Amazon and Walmart brands unlock a scalable, cost-effective marketing channel through direct affiliate partnerships. They have access to over 30,000 vetted publishers, influencers, affiliates, and media buyers.

5w PTO

  • Own the strategy and roadmap for your product area end-to-end, tying work directly to company drivers.
  • Frame the right problems before anyone talks about solutions; separate symptoms from root causes and validate with research, data, and first principles.
  • Be AI-first in how work gets done: apply AI to workflows, automation, decision support, anomaly detection, optimisation, or forecasting.

Tem is rebuilding the energy transaction, making it transparent and fair. Their goal is to put power back where it belongs, in the hands of customers and to take on one of the most critical problems of our century, access to low cost electricity which focuses on AI native transaction infrastructure.

Global

  • Shape how Superside’s services and solutions are positioned, launched, and adopted in the market.
  • Lead product marketing function and drive the go-to-market strategy across Superside’s four service pillars.
  • Partner with the VP of Marketing to evolve positioning, packaging, and pricing, and lead Superside’s AI adoption strategy.

Superside is an AI-first creative partner, assisting in-house marketing and creative teams at brands like Intuit, Amazon, and Reddit scale high-quality, on-brand creative. They are a human-led, AI-native partner with a global creative team trained to use AI as a creative amplifier.

US

  • Own Matia's core positioning, messaging framework, and value proposition across segments and personas
  • Develop clear, differentiated narratives that resonate with data engineers, analytics engineers, and data leaders
  • Lead product launches end-to-end, coordinating across product, sales, and marketing

Matia is at the forefront of the DataOps revolution, building a unified platform that streamlines data infrastructure from end-to-end. It empowers data teams with seamless ingestion, reverse ETL, observability, and data catalog. They are backed by leading investors and trusted by data teams at companies like Ramp, Honeybook, Drata, and Lemonade, they're building the future of data.

US

  • Synthesize customer inputs to deliver clear and cohesive insight narratives and recommendations to inform product and GTM strategy.
  • Bring new Premium products or features to market. Support GTM motions for Premium’s small business products, Premium Company Page and Premium All-in-One, across in-product and marketing channels.
  • Own the messaging and storytelling strategy for small business owners and leaders. Develop and refine messaging principles and empower teams to implement a consistent and impactful voice across product and marketing channels.

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. They aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

$150,000–$200,000/yr

  • Build narratives and assets to help enterprise buyers understand and adopt Badge.
  • Own the content engine that educates the market and sharpens Badge’s point of view.
  • Develop positioning and messaging and create launch assets for new features and products.

Badge provides the infrastructure layer for Apple Wallet and Google Wallet, offering enterprise brands a unified solution for dynamic, real-time wallet experiences across identity, access, loyalty, and commerce. They have raised $17.1M and are backed by investors like TTV Capital, Stripe, and QED Investors, as they aim to define a new category in wallet infrastructure.

US Europe 3w PTO

  • Take ownership of the Product Marketing function by building on existing foundations and scaling what already works.
  • Define and continuously refine where n8n sits beyond “AI workflow automation” as the market and category mature.
  • Evolve launches from reactive execution to repeatable GTM motions with consistent quality.

n8n is the open workflow orchestration platform built for the new era of AI, offering technical teams freedom of code with the speed of no-code for faster and smarter automation. With a diverse team of over 220 across Europe and the US, n8n fosters a builder spirit and is headquartered in Berlin.

  • Lead and develop a team of 7+ product marketing managers.
  • Define and evolve go-to-market strategies for revenue growth.
  • Craft messaging architectures aligning product features with outcomes.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Their system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

$115,000–$135,000/yr
US

  • Own messaging, positioning, and storytelling for a defined product area.
  • Lead go-to-market plans for features and launches (with guidance).
  • Build high-impact sales enablement and content.

Maven is the world's largest virtual clinic for women and families, with a mission to make healthcare work for all. They offer award-winning digital programs that provide clinical, emotional, and financial support all in one platform, trusted by over 2,000 employers and health plans.

Australia 1w PTO 18w maternity 6w paternity

  • Support the development and evolution of product positioning.
  • Create and maintain high-impact sales, customer, and partner-facing assets.
  • Contribute market and competitive insights to Product Marketing outputs.

Go1 helps organizations deliver learning and development. From a small startup to now a global brand, they've grown by solving hard problems and embracing ambiguity. If you thrive on change and are excited to grow fast, Go1 might be exactly what you’re looking for.

$195,000–$205,000/yr
North America

  • Strengthen our ideal customer profile (ICP) and segment messaging by persona and use case
  • Build and iterate on executive-level collateral that supports outbound, warm-bound, and expansion efforts
  • Lead early positioning and messaging for new Enterprise product launches , including testing and refining based on real market feedback

HumanSignal is building the platform that powers the creation, curation, and evaluation of data for AI applications. Their open-source product, Label Studio, has over 250,000 users and hundreds of millions of labeled samples and is used by leading AI teams.

$231–$231/mo
Global

  • Define the strategic positioning of the product.
  • Lead product and feature launch strategies.
  • Empower Sales and Customer Success with value propositions.

Jobgether uses an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. They identify the top-fitting candidates, and this shortlist is then shared directly with the hiring company.

Global

  • Own category messaging & positioning: Clearly explain each jewelry category and where it fits in a retailer’s business.
  • Build the cross-sell engine: Design the full experience that moves retailers into complete jewelry.
  • Partner with sales enablement for jewelry adoption: Provide AEs and AMs with battlecards, scripts, and playbooks.

Nivoda is reimagining the jewellery industry with our global B2B marketplace connecting retailers and suppliers of diamonds, gemstones, and finished jewelry. We are bringing tech, data, and automation to a $350B industry and scaling fast, valuing clarity, speed, experimentation, and commercial thinking.

US Unlimited PTO

  • Define and communicate product value to the market.
  • Own product launch marketing, positioning, and messaging.
  • Develop sales enablement materials and act as a cross-functional expert.

Arpio is building the next generation of disaster recovery for the cloud, offering a SaaS solution to protect AWS infrastructure. They are a small but mighty team (YC W21) that loves to tackle hard problems and collaboratively build an innovative product.

US Unlimited PTO

  • Own and evolve the company’s product marketing strategy.
  • Conduct market & competitive research and develop a deep understanding of our customer’s needs.
  • Equip the GTM team with the right messaging, content, and tools.

Eve is redefining what’s possible in legal technology. Their mission is to empower plaintiff law firms with AI-driven solutions that elevate how they operate, serve clients, and grow. They've raised over $160M from world-class partners and are growing fast.