Play a critical role in reimagining and implementing proactive client communication journeys across the Wealthsimple client base. This role is both technical and creative where you’ll work on the strategy and execution of end-to-end lifecycle marketing initiatives, coordinate with product leadership and lean into improving the product ecosystem, partnering with lifecycle marketing leadership to build a world-class lifecycle function.
Lead the strategy and execution of multi-channel campaigns that drive engagement, adoption, and revenue growth across the entire customer journey. Work cross-functionally with Product, Sales, Customer Success, and Marketing teams to ensure personalized, data-driven touchpoints that support customers at every stage. This role is critical to Deel’s customer experience and retention efforts.
The Engagement Marketing team is seeking a results-driven Lifecycle Marketing Manager to take full ownership of our B2B2C digital marketing vertical. This role requires a strategic thinker with expertise in user engagement and lifecycle marketing. You will lead the planning, execution, and optimization of our enrollment and engagement campaigns through Braze, ensuring they are data-driven, visually compelling, and customer-focused.
This role is crucial to elevate the email marketing performance across all Ruby Labs brands. You will own the end-to-end email marketing strategy and execution, working alongside the Marketing Director and the Data & Product teams to drive engagement, retention, and conversion through email. The mission is to boost email marketing performance by 50% by optimizing and creating new email flows.
Help shape and execute strategies that drive member acquisition, activation, engagement, and retention across a wide range of audiences. You’ll lead the strategy, creation, optimization, and execution of multi-channel lifecycle campaigns that ensure members get the care they need and see meaningful value from Included Health. This role blends creativity, marketing rigor, and technical curiosity.
As a Senior Lifecycle Marketing Manager focused on adoption and expansion, you’ll help our customers go beyond onboarding to unlock the full value of Boulevard. This role is all about deepening engagement with our platform, increasing feature usage, and collaborating with Product Marketing and Customer Success to surface high-intent signals, identify opportunities to drive revenue growth, and highlight enhancements that make the product experience even better.
Own the strategy and execution of customer marketing initiatives, focusing on optimizing the customer journey from acquisition through retention. Play a pivotal role in enhancing new customer conversion, driving customer adoption, reducing churn, and increasing customer lifetime value within our customer funnel. Deliver personalized and impactful experiences that drive business growth.
Find new and innovative ways to drive adoption and retention of our products with top loan officers and real estate agents. You’ll help with intake, project management, and build email, SMS, and push notification campaigns across our lender, agent, and consumer verticals, working directly with stakeholders to execute high-visibility campaigns across marketing.
Lead customer lifecycle marketing efforts at Creative Fabrica with a key focus on email marketing, a primary channel for engagement and retention. Craft messaging to educate potential users about the platform, support new customers, sharing helpful content and updates, and running promotional campaigns that fuel our Product-Led Growth strategy. Manage and optimize onboarding and product marketing and promotional emails, making each touchpoint feel more relevant and impactful. Develop segmented communication paths to better serve our diverse customer base.